As with all types of photography, smart business sense is key. There are many ways to make a living with travel photography, and much of it extends well beyond your photo gear into social media marketing, content development, negotiation and sales. But the first step is to get out into the world and shoot. Start with anyplace you've been dreaming of traveling, and go! Plan ahead, do some research, and don't shoot like a tourist. Can't afford to travel? Search for opportunities in your nearest city to begin building your portfolio.
I introduced myself, telling Chan I had read articles about him. He didn't seem surprised at all, and brought a photo book -carefully wrapped in plastic- to show me more photos and a write up about him, along with other craftsmen in Hong Kong. I had seen Sunset Survivors; a book that tells the stories of Hong Kong’s traditional tradesmen and women through imagery and interviews. It covers a number of curious professions that are quickly falling into obscurity, from fortune telling to face threading and letter writing to bird cage making in the streets of old Hong Kong.
If you’re interested in a professional mentoring program, I offer monthly subscriptions that include creative challenges, assignments and feedback in order to improve your photography. Mentoring also includes direct access to ask as many questions as you want about anything related to being a travel photographer. Email me at [email protected] for further details.
Besides the travel publications like National Geographic Traveler, Conde Nast Traveler, etc., the demand for this genre exists in industries like Travel, Photo Education, etc. Many travel photographers are today leading photo-tours through companies such as Intrepid Exposures, utilising their knowledge of unique travel locations, experience of working as professional photographers and using this to help travel enthusiasts take great travel images during their trips. Many others are doubling up as educators in the field of ambient light photography. Some of them are doing assignments which intrinsically use their strengths, e.g. shooting exteriors or interiors of buildings for architects and interior designers. Photographers like Steve McCurry are often commissioned to shoot commercial advertising work using their skills from travel and documentary photography to produce powerful advertising images.
Finally I promised one little girl, who made a long journey to see me and prefer her request, -- and she is a "Dorothy," by the way -- that when a thousand little girls had written me a thousand little letters asking for the Scarecrow and the Tin Woodman I would write the book, Either little Dorothy was a fairy in disguise, and waved her magic wand, or the success of the stage production of "The Wizard of OZ" made new friends for the story, For the thousand letters reached their destination long since -- and many more followed them.
Setting goals and thinking about the reason you want to be a travel photographer sounds like a pretty easy step to skip but believe me, you want those goals to look back at one day. When you’ve had a bad few months without work, when you’re knee deep in mud because you took the term ‘getting the shot’ a bit too far…you want to be reminded of why you’re doing it.
Some libraries already have enough travel shots, but the big online stock libraries are always looking for fresh images, and want to offer as much as variety as possible. So, if you want to submit to a particular library, check you have a good range of high-quality images that are different from the library’s current selection (and as good as, or better!). Libraries will also take a cut of the money you make from selling your images, typically 50%.
Contacting editors via email can be the best way to have your work seen. Be sure to know the publication before you approach them, and then send through an email with a story/photo feature idea that you believe will fit their publication perfectly. Make sure your pitch is relevant, straight to the point and time sensitive; most print publications will have issues ready months in advance so it’s worth checking their advertising cut-off dates in order to work out what type of content they’ll be after at what time of year. Pitching a summer photo feature when they’re working on winter destinations won’t get you very far!
Whether at home or abroad, when you know the ins and outs of a particular location, you can provide photography tours and location-specific workshops to serve both tourists and serious photographers. In Greece I found a professional photographer offering pricey photo tours in Santorini, a popular island with stunning viewpoints that are difficult to locate. Part of this photographer's service was to unveil these secret locations. Back in Holland, photographer Michiel Buijse offers nighttime photography workshops in Amsterdam, helping photographers shoot stunning long exposures along the historical canals. Consider what you can offer in a location you know well.