Tip from a pro: To work with the big brands, you need to market yourself in a way that will appeal to these types of clients. The kind of architectural or food photography a hotel chain needs is very different from what a tour company that specializes in extreme travel. Don’t try to work in all genres and styles. That’s a good path to becoming an inadequate photographer. Focus only on the genre and style you love and put all of your heart and effort into it.
Don’t undersell yourself. You might be doing your dream job, but you can’t do it for love alone – that won’t pay the bills and it will undermine your status as a professional. If clients are buying your work they should pay the going rate. I’Anson advises: “Don’t give pictures away in return for an airfare or hotel accommodation. It’s much harder to charge once you’ve set a precedent like that.”
Oh gosh, that's 36 hours in the air, Hans? Ouch!! I'm counting total transit time -- for example, a flight I almost booked from Amsterdam to Cape Town had a 2 hour hop to Vienna with an 11 hour layover, followed by a 6.5 hour flight to Ethiopia with a 17 hour layover, followed by a 9 hour flight to Cape Town. Total transit = 45+ hours. Pretty rough!
Hi Jan, so happy to hear this article was useful. I’ll be sharing more on how I manage my photography business over the coming weeks in various articles…typically for Instagram I try to post once daily and for ImageBrief I simply respond to relevant briefs that suit images I already have on file. Keep an eye out for new posts weekly and hopefully I’ll cover something of interest to you 🙂
The deeper you travel into distant lands and cultures, the more varied the people you'll encounter. It can be fun and intriguing to meet people of vastly different cultures. It can also be alienating and even dangerous. I've seen women treated poorly, child labourers hard at work, and helpless animals suffering in the streets. Tolerance for other cultures is necessary to access these places and document the realities within them. Our job as photographers is to observe, with the hope that our images may influence positive social change.
There's much more to becoming a travel photographer than exploring exotic destinations and clicking your shutter. Getting up at stupid-o-clock to catch the perfect sunrise, carrying a camera that’s heavier than four backpacks, skipping meals in the quest for perfect light, and missing out on the travel experience because you’re too busy taking photos, are just a few of the downsides.
Commercial travel photography provides imagery for the $1 trillion global tourism industry. It might include photographing destination hotels and resorts, tourist attractions, scenery, outdoor adventures, local events, cultures, and customs. Images are used for advertising, merchandising, and print sales. With such a huge variety of subject matter, travel photographers employ skills across all photographic disciplines: portraiture, landscape, wildlife, architectural, reportage and event photography.
One of the facets of my photography is the one that involves fashion, travel, tradition, culture, history and last but certainly not least, storytelling. Despite searching for similar work on the internet, I wasn't able to find an equivalent for such a production. Sure, there are many extremely talented photographers who specialize in awesome fashion and glamour imagery, and some who even go to striking artistry with fantastical extremes in makeup and elaborate backgrounds (such as the well known Japanese photographer Haseo, as an example).
Thanks to our hugely supportive sponsors there are some fantastic prizes to be won, but TPOTY is also about more than prizes. This prestigious award offers massive exposure for your work through our media activities, books, photographer profiles and exhibitions. TPOTY-winning photographers have had their work showcased around the world: established photographic careers received a huge boost, new careers were kick-started, and people who never thought they’d see their photographs in print have had a happy surprise! In 2016 and 2017 our touring exhibitions were seen by 250,000 visitors. The 2018 exhibitions were visited by an estimated 1.8 million people!
Whether at home or abroad, when you know the ins and outs of a particular location, you can provide photography tours and location-specific workshops to serve both tourists and serious photographers. In Greece I found a professional photographer offering pricey photo tours in Santorini, a popular island with stunning viewpoints that are difficult to locate. Part of this photographer's service was to unveil these secret locations. Back in Holland, photographer Michiel Buijse offers nighttime photography workshops in Amsterdam, helping photographers shoot stunning long exposures along the historical canals. Consider what you can offer in a location you know well.
As an approved photographer on stock libraries, you can possibly get access to client briefs where you can submit your work direct to the client, meaning they’ll consider you for the project and see your profile. Otherwise there’s usually a marketplace type system for you to upload your images and have them added to collections based on themes, destinations and seasons.