Old English boc "book, writing, written document," traditionally from Proto-Germanic *bokiz "beech" (cf. German Buch "book" Buche "beech;" see beech), the notion being of beechwood tablets on which runes were inscribed, but it may be from the tree itself (people still carve initials in them). The Old English word originally meant any written document. Latin and Sanskrit also have words for "writing" that are based on tree names ("birch" and "ash," respectively). Meaning "libretto of an opera" is from 1768. A betting book is from 1856.
The deeper you travel into distant lands and cultures, the more varied the people you'll encounter. It can be fun and intriguing to meet people of vastly different cultures. It can also be alienating and even dangerous. I've seen women treated poorly, child labourers hard at work, and helpless animals suffering in the streets. Tolerance for other cultures is necessary to access these places and document the realities within them. Our job as photographers is to observe, with the hope that our images may influence positive social change.
However, the most challenging of all the tasks involved in producing these photo films is to have the models literally become actors in the stories...not only because I want them to look the part of the betrayed lover, of the returning scorned avenger, of the famous singer haunting her past venues, but because I like them to narrate the story itself.
In August 2012, Hawaiian announced an upgrade to its economy-class inflight U.S. mainland service. Among the upgrades were a new menu, a complimentary glass of wine on lunch/dinner flights and a free tropical cocktail before landing on breakfast flights. This was in contrast to other airlines cutting back on meal service. According to Hawaiian's CEO Mark Dunkerley:
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